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Newsletters are one of the most effective ways to connect with your audience and build relationships.
But can you actually make money from a newsletter? The answer is a resounding yes.
Just look at Sam Parr, the creator of the Hustle newsletter. In 2019, he sold his newsletter to HubSpot for a whopping $17.2 million. And he's not the only one. There are countless other newsletter creators who are making a full-time living from their newsletters.
So how do they do it?
Here are a few tips:
Find a niche.
The more specific your niche, the more valuable your newsletter will be to your subscribers. For example, instead of a general newsletter about business, you could focus on a specific industry like SaaS or e-commerce.
Provide valuable content.
Your newsletter should be something that your subscribers look forward to receiving every week. Make sure you're providing them with high-quality content that they can learn from and enjoy.
Build a relationship with your audience.
Get to know your subscribers and what they're interested in. Respond to their comments and questions, and make sure you're providing them with the content they want.
Monetize your newsletter.
There are a few different ways to monetize your newsletter. You could sell advertising space, offer paid subscriptions, or promote your own products and services.
Here are a few specific examples of how other newsletter creators are making money:
Lenny Rachitsky earns over $360,000 per year from his newsletter, Lenny's Newsletter, which is about product growth and marketing. He monetizes his newsletter through a combination of paid subscriptions and affiliate marketing.
Justin Welsh earns over $100,000 per year from his newsletter, Ship30for30, which is about building products in public. He monetizes his newsletter through a combination of paid subscriptions and sponsorships.
Li Jin earns over $1 million per year from her newsletter, Built to Sell, which is about building and selling SaaS businesses. She monetizes her newsletter through a combination of paid subscriptions, sponsorships, and her own course on building and selling SaaS businesses.
If you're serious about making money from your newsletter, it's important to remember that it takes time and effort to build a successful newsletter.
Don't expect to start making millions overnight. <-
But if you're willing to put in the work, it's definitely possible to make a good living from your newsletter.
Here are a few additional tips to help you succeed:
Be consistent.
- Send your newsletter out on a regular schedule, whether it's weekly, biweekly, or monthly.
Be creative.
- There are no rules when it comes to newsletters. Get creative with your content and your delivery.
Be persistent.
- Don't give up if you don't see results immediately. It takes time to build a successful newsletter.
