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The Hustle Newsletter: Metrics & Performance in 2023.

Uncover the metrics, performance, and success strategies that propel The Hustle newsletter to the forefront of business and tech journalism.

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The Hustle Newsletter: Decoding Metrics, Performance, and Success Strategies

The Hustle newsletter has carved a niche as a go-to source for business-minded individuals, delivering digestible and engaging news on the latest trends and developments in the entrepreneurial and tech worlds. But how does The Hustle fare in terms of quantifiable metrics? Let's look into some key figures and analyze the factors that contribute to its remarkable success.

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Estimated Metrics

  • Subscribers: The Hustle boasts a substantial subscriber base, with over 1.5 million individuals eager to stay ahead of the curve. This loyal following underscores the newsletter's ability to consistently provide relevant and actionable insights.
  • Open rate: The Hustle's open rate consistently hovers around 30%, a significant achievement considering the industry average of 20-30%. This high open rate indicates that subscribers are genuinely interested in the content and actively open the emails.
  • Click-through rate: The Hustle's click-through rate (CTR) averages around 4%, surpassing the industry average of 2-3%. This suggests that the newsletter effectively directs readers to its website, where they can explore further depths of business and tech news.
  • Social media followers: The Hustle maintains a strong social media presence, with over 500,000 followers on Twitter and over 150,000 likes on Facebook. This social media engagement helps expand the newsletter's reach and attract new subscribers.
  • Website traffic: The Hustle's website receives a substantial amount of traffic, with over 2 million page views per month. This traffic stems from both direct visits and referrals from the newsletter and social media.


Overall, The Hustle newsletter demonstrates exceptional performance. The high open rate, CTR, and website traffic indicate that the content is engaging and resonates with readers. The strong social media following further amplifies the newsletter's reach and helps attract new subscribers.

Factors Contributing to The Hustle's Success

Several factors contribute to The Hustle's enduring success:

  • Actionable Insights: The Hustle's content is not just about keeping readers informed; it provides actionable insights and strategies that entrepreneurs and tech enthusiasts can apply to their own endeavors.
  • Engaging Format: The newsletter's format is designed to be digestible and engaging, using a conversational tone and incorporating visuals to enhance the reading experience.
  • Diverse Topics: The Hustle covers a wide spectrum of business and tech topics, catering to a broad readership and keeping subscribers up-to-date on the latest trends.
  • Regular Updates: The Hustle maintains a consistent publishing schedule, ensuring that subscribers receive a steady stream of fresh and relevant content.
  • Community Engagement: The Hustle actively engages with its readers through social media and comments, fostering a sense of community and exchange of ideas.
  • Expert Insights: The newsletter occasionally features interviews with industry experts, providing readers with direct access to valuable insights and perspectives.
  • Entrepreneurial Focus: The Hustle's content is tailored to the needs and interests of entrepreneurs, providing them with practical advice and inspiration.
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Last Thoughts

The Hustle newsletter has established itself as a leading source of business and tech news, offering a unique blend of actionable insights, engaging format, and diverse topics. By consistently delivering high-quality content and fostering a sense of community, The Hustle has secured its position as a trusted resource for entrepreneurs and tech enthusiasts.